Sedna launches AI platform for chartering data

Maritime software company Sedna has completed the public launch of its AI-driven Pulse system following a ‘soft launch’ in September of last year, aiming to provide charterers with a single, consolidated view of important data extracted from email and other systems.

Pulse sits on top of the email inbox and delivers deduplicated data in a structured table ready for analysis and further action. It can be used on top of Sedna’s existing communication product, Stream, to organise market data about vessels and cargo from various sources and highlight important actionable information.

The system is already being trialled by global maritime customers and can now be directly demoed by interested parties following its public launch.

“Digitalisation has taken over maritime in the last decade, however, there remains a significant digital gap for charterers. They are stuck with ‘inbox overload’, spending hours each day wading through messages and preventing them from doing their jobs effectively,” said Sedna’s Founder and CEO, Bill Dobie.

“We want to tackle this with Pulse, building on email to become the go-to solution which puts control into the hands of charterers so that they feel confident they’re making the best deals. With its sleek design and functionality, we have high hopes that Pulse will become the digital heartbeat for chartering operations.”

Sedna notes that, as the software matures, it plans to connect with a growing range of data sources and analysis tools, building upon its current launch partnerships with Signal, Spot Ship and ZeroNorth, as well as integrations with RightShip and Lloyd’s List Intelligence.

The development of Pulse has been supported by a $42 million investment in Sedna announced last summer by global software investor Insight Partners, with participation from GK Goh Ventures.

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Rob O'Dwyer

Rob is Chief Network Officer and one of the founders of Smart Maritime Network. He also serves as Chairman of the Smart Maritime Council. Rob has worked in the maritime technology sector since 2005, managing editorial for a range of leading publications in the transport and logistics sector. Get in touch by email by clicking here, or on LinkedIn by clicking here.

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