PPG introduces analytics platform for marine coatings data

PPG has announced the launch of PPG InsightsNav, an analytics platform created to assist shipowners and operators in analysing and optimising seastock coatings purchasing data, providing visibility into spending trends and identifying cost-saving opportunities.

The tool presents seastock coatings information in a standardised format within real-time, interactive dashboards that can be updated as new data becomes available.

The platform highlights opportunities to optimise purchasing through more informed port selection and strategic order consolidation, with features including spend transparency across a fleet, predictive insights, and the identification of inefficiencies.

“Think of the PPG InsightsNav platform like a budgeting app for marine operators,” said Steven Wolfendale, Global Product Owner, Digital and Artificial Intelligence (AI) at Protective and Marine Coatings.

“It allows ship owners and operators to analyse their own data independently and forecast their future needs. Providing clear insight into costs helps them make more informed spending decisions, which help save money on their seastock coatings.”

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Rob O'Dwyer

Rob is Chief Network Officer and one of the founders of Smart Maritime Network. He also serves as Chairman of the Smart Maritime Council. Rob has worked in the maritime technology sector since 2005, managing editorial for a range of leading publications in the transport and logistics sector. Get in touch by email by clicking here, or on LinkedIn by clicking here.

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