HMM launches digital cargo booking service

Korea’s HMM has introduced a new digital system called Hi Quote, used to offer instant quotation, booking confirmation and space guarantee on its vessels.

Users will get an instant quote on spot rates updated on a real-time basis based on the dates input. Booking confirmation is delivered directly in the system within minutes, HMM says.

Confirmed bookings via the Hi Quote service will get guaranteed cargo space once the online process is completed, for cargoes with direct calls between ports.

For its initial launch stage, the digital service is being made available for export cargoes loaded on dry containers from Korea to Europe, Southeast Asia, Southwest Asia, South America and Australia. The USA and Canada will be included by the end of 2022.

“Hi Quote has been designed on our technological capabilities. We will continue to expand service coverage of Hi Quote at a global level to provide our customers with more visibility and efficiency in a much simpler way,” said HMM, in a statement.

“In the mid-to-long term, we will consider integrating inland logistics network into Hi Quote, while at the same time applying freight rate solutions powered by Artificial Intelligence.”

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Rob O'Dwyer

Rob is Chief Network Officer and one of the founders of Smart Maritime Network. He also serves as Chairman of the Smart Maritime Council. Rob has worked in the maritime technology sector since 2005, managing editorial for a range of leading publications in the transport and logistics sector. Get in touch by email by clicking here, or on LinkedIn by clicking here.

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